The Native American Heritage and the Will Rogers Highway
a travel poster, 2021

Besides the Statue of Liberty, Mount Rushmore and Hollywood, Route 66 is undoubtedly one of the most authentic American icons. It spans through eight states all the way from Chicago, Illinois to Santa Monica, California. It existed between November 1926 until April 1985, when it was replaced with the Interstate Highway System. It remained one of the major symbols of the American way of life and motoring. Its longest stretch belongs to Oklahoma, with the total length of 603 kilometers. Besides the Mother Road, Oklahoma is famous around the globe for a rich cultural heritage of Native Americans. Thirty-nine tribes live in the state of which these five are indigenous: Caddo, Comanche, Kiowa, Osage and Wichita. My poster (re)uses the well-known, brown traffic sign that can be seen along the entire route. The upper side of the composition shows the Oklahoman arrowhead, which symbolizes the Native American heritage. The lower part of the artwork represents the characteristic Oklahoman Route 66 sign. Will Rogers Highway is another name of this legendary road. Will Rogers, the famous actor, satirist, and “Oklahoma’s Favorite Son,” was Cherokee born from Claremore. My goal in designing this poster was to capture the Oklahoman spirit and to invite domestic and foreign tourists to explore the rich history of the Sooner State.

2021: Selected for Create Challenge, the Top 15 Entries, online poster exhibition, Tom Love Innovation Hub at the University of Oklahoma, Norman, Oklahoma, USA

2024: Selected for Ampersand Logo Showcase 2024 – International Logo Exhibition, Association of Hungarian Fine and Applied Artists, Budapest, Hungary

2024: Selected for Made in America, a poster exhibition part of Detroit Design Month, Andy Arts Center, Detroit, Michigan, USA